
	MODULES	All course content, readings, assignments and materials
	FOLDOUT SYLLABUS	Graphic summary of the course schedule and rules
	ASSIGNMENTS	A full list of assignments
	PASSPORT EVENTS	A full list of Passport Events
	PUBLIC EVENTS	A list of public events and forums for your Engagement hours
	FACULTY CONTACTS	Faculty member contact and schedule information

WHAT WINS: Finding Your Voice: Getting Their Attention
WEEK 15: Apr. 15-19 Click here for the module: Section III. What Wins, Part F. Finding Your Voice: Getting Their Attention (Week 15, April 15-19)

Section III. What Wins, Part F. Finding Your Voice: Getting Their Attention (Week 15, April 15-19)

The point of Week 15 is to think about how to get the attention of decision-makers, journalists and audiences and to work on your final projects.

Hon_ps1010-reading-Graham and Hand-Chapter08.pdf-A moderate-length reading that is at its best when discussing traditional media.
Will Schoder's Video on "The Attention Economy"-A nicely done short video piece on the pros and cons of our current media environment

I've also included the same chapter from the newer version of Graham and Hand. Unlike other chapters, this one has been completely revised (a lot has happened to media since 2006) and is worth reading if you are discussing media at all in your paper (and it /is/ part of your paper). Especially helpful are the many "Tips from the Pros" sections (Graham and Hand, to their credit, know what they don't know and get others to weigh in).

Hon_ps1010-reading-Graham and Hand_Second Edition_Chapters 08 to 10.pdf

Otherwise, keep up your hard work on Paper Four (Paper Four: Action Plan and Evaluation (Due on Wednesday, April 24.) and finish your service hours and passport events.

You may also want to take a peek at the brief final reflection assignment which is Paper Five: Paper Five: One-Page Reflection (Due online on Wednesday, April 24 (deadline applies to all students)